GIG BRAND IS LAUNCHED

A brand strategy launch at the Lenzing Cultural Centre marked GIG’s entry into the future with a uniform and clear sense of brand awareness.

The covers are off and since April 11, 2008, the GIG brand is open to public scrutiny. Adolf Pohn and Volker Neumeyer, the Holding CEOs presented the new strategy together with the CEOs of the GIG subsidiaries.

As an enthusiastic GIG fan, the head of Energie AG, Leo Windtner, paid special tribute to the outstanding performance relating to the PowerTower in a video message.

 BTV accompanied the evening.